Traceability and Serialization in Animal Pharma Distribution

Posted On: June 27, 2025

Traceability and Serialization in Animal Pharma Distribution

Tracking animal medicines from production to delivery has never been more important. As more pet owners and veterinary clinics rely on high-quality treatments, ensuring the safety and authenticity of each product is critical. This is where traceability and serialization come into play.

For veterinary pharmaceutical distributors, understanding and applying these practices is no longer optional. Now, it’s a crucial part of doing business responsibly. 

5 Things Veterinary Pharmaceutical Distributors Need to Know

Let us take a look at what distributors need to do to stay ahead in a fast-changing industry.

1. Serialization Is Becoming a Standard

Serialization means giving each drug package a unique code that can be tracked. It helps prevent counterfeit products and ensures each pack’s journey is traceable from factory to vet. Distributors must be ready to handle serialized products at every step.

2. Digital Recordkeeping Is Essential

Paper logs are no longer enough. Distributors should move to digital systems that store and share tracking data quickly and accurately. This makes audits smoother and reduces the risk of mistakes or missing information.

3. Partner Compliance Affects Your Own

If your manufacturer or logistics partner isn’t following traceability rules, it can affect your compliance too. Work only with trusted suppliers and regularly check their systems and certifications.

4. Real-Time Visibility Builds Trust

Veterinarians and retailers want to know where their medicine is coming from. Real-time tracking systems help you give clear answers, spot delays early, and ensure that products arrive on time and in proper condition.

5. Investing Early Saves Time and Trouble

Upgrading systems may feel costly at first, but being ahead of traceability laws can save time, money, and legal trouble later. It also shows your commitment to safety and professionalism, making you a more reliable partner in the industry.

6. Staff Training Is Just as Important as Technology

Even the best systems fail without knowledgeable people behind them. Distributors need to ensure their teams including warehouse staff, drivers, and customer service are well-trained in new technologies, traceability standards, and compliance protocols. 

Regular workshops and updated SOPs help avoid errors, improve operational efficiency, and keep everyone aligned with industry changes.

Building Trust Through Better Tracking

Drugzone understands that veterinary pharmaceutical distributors play a key role in animal health. 

That’s why we invest in advanced traceability and serialization systems to keep our supply chain safe, transparent, and fast. From warehouse to clinic, you can count on Drugzone to deliver confidence with every product.

Frequently Asked Questions (FAQs)

Q. Why is traceability important in animal pharma?

Traceability helps track where a medicine came from and where it’s going. It prevents fake products, supports recalls, and builds trust with buyers and vets.

Q. What does serialization mean in pharma distribution?

Serialization means giving each medicine pack a unique code, making it easier to track through the supply chain. It’s a key part of secure distribution.

Q. How are veterinary pharmaceutical distributors adapting to these changes?

They are using smarter systems, better barcoding, and real-time tracking tools. Many also work with partners who are already serialization-ready.

Article Author

Binu .B RPH

Binu .B RPH

President

With more than 20 years of experience in the pharmaceutical wholesale sector, I have Founded and managed several companies, including a pharmaceutical wholesale company, a compounding/retail pharmacy,and many more. As the president of Drugzone Pharmaceuticals Inc., I develop new business and maintain existing business relationships.